Sales Engineer

Key skills

What you’ll do

• The role involves driving sales of industrial laser machines by understanding customer requirements and conducting product demonstrations. The engineer will manage leads, prepare technical proposals, and coordinate with production teams to deliver customized laser solutions.

What they’re looking for

• Candidates should have a background in mechanical, electrical, or electronics engineering with a preference for a degree or diploma. Experience in industrial capital equipment sales and familiarity with CNC or laser machinery is highly advantageous.

Job description

Company Description Dhanlaxmi Laser Technology Private Limited is an Indian manufacturer and solution provider of industrial laser machines used across diverse manufacturing sectors. The company designs and builds high-precision fiber, CO₂, cutting, welding, and engraving systems that deliver permanent marking, clean cutting, strong welding, and accurate engraving with minimal maintenance. Its solutions serve automobile, engineering, electrical, pharma, packaging, jewellery, kitchenware, and general manufacturing industries. With a strong focus on Made-in-India manufacturing, innovation, and customer satisfaction, the company offers both standard and customized laser automation solutions. From machine selection to installation, training, and after-sales service, Dhanlaxmi Laser Technology supports customers end-to-end with robust, reliable, and cost-effective systems. Role Description The Sales Engineer will work on-site in Daskroi in a full-time capacity, combining technical expertise with customer-facing responsibilities to drive sales of industrial laser machines and solutions. Day-to-day tasks include understanding customer requirements, conducting product demonstrations, preparing technical and commercial proposals, and recommending suitable laser systems and configurations. The role involves coordinating with the engineering and production teams to support customized solutions, as well as assisting with installation planning, basic application trials, and technical clarifications. The Sales Engineer will manage leads, follow up on inquiries, conduct site visits, and maintain strong relationships with manufacturers across target industries. Regular responsibilities also include providing pre- and post-sales technical support, documenting customer feedback, and contributing to market intelligence and product improvement initiatives. Qualifications Strong Sales Engineering and technical presales skills, with the ability to translate complex laser technologies into clear solutions for customers. Experience in Sales and business development, including lead management, negotiation, and closing deals in industrial or capital equipment markets. Technical Support capabilities, including basic troubleshooting, application trials, and coordination with service teams for customer issues. Excellent Communication and Customer Service skills to build trust, manage expectations, and maintain long-term client relationships. Background in mechanical, electrical, electronics, or related engineering discipline; diploma or degree in engineering is preferred. Familiarity with manufacturing processes and industrial automation; prior experience with laser machines or CNC equipment is an advantage. Ability to work on-site in Daskroi, travel to customer locations as needed, and operate independently in field environments. Proficiency in using CRM tools, MS Office, and basic documentation for proposals, reports, and presentations.

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